Websites for roofers in a trade where trust is everything
Roofing customers are warier than any other trade’s — they’ve all heard the horror stories, and they can’t climb up to check the work. Your website has to do the trust-building before the first phone call.
Free homepage rebuild in 48 hours · no deposit · no obligation
Why it matters
What costs roofers work online
The rogue-trader stories poison the well
Every roofing customer has read about cowboys. A thin website with a mobile number and no address reads exactly like the thing they’ve been warned about — even when your work is excellent.
Storm damage is urgent; a re-roof is researched
A leak after a storm needs a phone number now. A full re-roof gets weeks of comparison. One page trying to serve both serves neither.
Your proof is on a roof nobody can see
Finished ridge lines, leadwork and flat-roof details are invisible from the street. If your photos aren’t on your website, your best work might as well not exist.
Built for your trade
What a roofer’s website needs
Emergency repairs and planned work, separated
A repairs page built for speed — tap to call, response times — and re-roof pages built for research: materials, process, guarantees, photos.
Job photo galleries, before and after
Real photos of your work, organised by job type. Drone shots if you have them — nothing sells a re-roof like the finished roof.
Guarantees and insurance in writing
Workmanship guarantee, insurance-backed if offered, public liability. The customer’s fear is being left with a leak and a dead phone number; answer it on the page.
A real identity
Named owner, base town, years trading, photo of the team or van. Roofing enquiries go to companies that look like they will still exist next winter.
Simple pricing, no setup fee
Plans from £49 a month plus VAT — build, hosting, SSL, backups and content updates all included. See the rebuilt homepage before you pay a penny.
Straight answers
Questions from roofers
Customers keep choosing cheaper quotes. Will a website help?
It’s often the deciding factor. When quotes differ, customers look for reasons to trust the higher one — guarantees in writing, real photos, an established web presence. A professional site is how the better quote justifies itself.
Can we show emergency availability?
Yes — a dedicated repairs section with tap-to-call and your genuine response times. We keep it honest: promising 24/7 and not answering does more damage than stating real hours.
We only have phone photos of jobs. Is that enough?
Usually, yes. Straight-on, well-lit phone photos of finished work present far better than stock imagery — customers can spot stock roofing photos instantly, and they trust real ones.
How much does a website for a roofer cost?
Plans start at £49 a month plus VAT with no setup fee — that includes the build, tailored desktop and mobile design, hosting, SSL, backups and ongoing content updates. Before you pay anything, we rebuild your homepage free so you can judge the work first.
We also build websites for
- Plumbers
- Electricians
- Builders
- Painters & Decorators
- Window Cleaners
- Double Glazing Installers
- Cleaning Companies
- Gardeners & Landscapers
- Hair Salons & Barbers
- Accountants
- Plasterers
- Tilers
- Carpenters and joiners
- Locksmiths
- Driveway and paving specialists
- Kitchen and bathroom fitters
- Tree surgeons
- Fencing and decking installers
Questions worth answering first
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What a website costs
The honest price ranges for a trade business website in 2026 — from £10 a month DIY to £5,000 agency builds — and the hidden costs each route doesn’t mention.
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Checkatrade alternatives
Directories, Google, your own site or word of mouth: the five routes to trade work that are not Checkatrade, what each costs, and which ones compound.
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DIY builder vs professional
Nobody tells you when a homemade website puts them off; they call the next number. The five ways it happens, and the three-question test for whether it is happening to you.
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What a trade site needs
The checklist we build every trade website against: seven essentials that win enquiries, the trust signals that decide jobs, and the clutter to leave out.